AIS (Advanced Info Service)
AIS (Advanced Info Service)

AIS (Advanced Info Service) is one of Thailand’s leading mobile network operators, providing mobile voice and data services, fixed broadband internet, and digital services such as music streaming, video streaming, and mobile payments. The company was established in 1986 and has since grown to become one of the largest telecom companies in the country. With millions of subscribers across Thailand, AIS has invested heavily in its network infrastructure and digital services to provide reliable and innovative customer services. 

In addition to its core services, AIS has been involved in various corporate social responsibility initiatives, including environmental sustainability programs and support for local communities. In this topic, we will delve into the history of AIS, its services in Thailand, and its impact on the country’s telecom industry.

I. About AIS

AIS- Advanced Info Service Public Company Limited
AIS- Advanced Info Service Public Company Limited

AIS (Advanced Info Service Public Company Limited) is Thailand’s leading telecommunications network operator. Established in 1991, AIS is one of the largest mobile network operators, providing its customers various communication services, including voice and data services, mobile broadband, and other value-added services. Thailand’s strong customer base is known for its high-quality network coverage and customer service.

Today, AIS is one of the largest mobile network operators in Thailand, with millions of nationwide subscribers. The company continues to invest in its network infrastructure and digital services to provide innovative and reliable services to its customers.

Some facts and statistics about Advanced Info Service Public Company Limited (AIS) in Thailand:

  • In Q3 2022, AIS reported a total revenue of 46,234 million baht, which is a 9.1% YoY growth.
  • As of Q4 2022, AIS had an average revenue per user (ARPU) of 407 Thai baht per month for fixed broadband services.
  • In Q3 2022, AIS had over 5.5 million 5G subscribers and 2.1 million fixed broadband subscribers.
  • AIS is the largest mobile network operator in Thailand with 45.7 million subscribers as of Q2 2021.
  • AIS has the best 4G availability across Thailand, with users having a 4G connection 93% of the time

II. AIS Mobile Operator Services

AIS provides various services for customers
AIS provides various services for customers

AIS (Advanced Info Service) provides its customers with a wide range of services in Thailand, including mobile voice and data services, fixed broadband internet, and digital services such as music streaming, video streaming, and mobile payments. Here are some of the key services offered by AIS:

  • Mobile voice and data services: AIS offers them on its 3G, and 4G/LTE networks. The company offers a range of plans and packages to suit different customer needs, including prepaid and postpaid options.
  • Fixed broadband internet: AIS also provides fixed broadband internet services to homes and businesses across Thailand. The company offers various plans with different speeds and data allowances to meet the needs of different customers.
  • Digital services: AIS offers a range of digital services to its customers, including music streaming, video streaming, and mobile payments. The company has partnerships with leading content providers to offer its customers a wide range of digital content.
  • Roaming services: AIS offers international roaming services to its customers, allowing them to use their mobile phones while traveling abroad. The company has partnerships with many international operators to provide seamless customer connectivity.
  • Customer support: AIS strongly focuses on customer support and offers a range of channels for customers to get help and support. The company has a dedicated customer support team that can be reached via phone, email, or live chat.

In addition to these services, AIS has also launched various initiatives to support social development and environmental sustainability in Thailand. The company has partnered with local organizations and government agencies to launch programs promoting education, healthcare, and environmental conservation in local communities.

III. AIS Coverage in Thailand

AIS coverage map in Thailand
AIS coverage map in Thailand

AIS is one of Thailand’s largest mobile network operators, with strong nationwide network coverage. Here are some details on AIS coverage in Thailand:

  • 5G coverage: As a leading mobile operator, AIS offers 5G network coverage in almost Thailand locations. 
  • 4G/LTE coverage: AIS has a comprehensive 4G/LTE network coverage in Thailand, covering more than 90% of the population. This means you will likely have good signal strength and high-speed internet access in most parts of the country.
  • Rural coverage: AIS has strong network coverage in rural areas, including remote regions. The company has invested in expanding its network infrastructure to provide coverage to underserved areas of the country.
  • Network partnerships: AIS has partnerships with other mobile network operators in Thailand, which enables customers to access their network coverage in areas where AIS may not have direct coverage.
  • Coverage maps: AIS provides coverage maps on its website, which allows customers to check the network coverage in specific areas of Thailand. The coverage maps provide detailed information on the signal’s strength and available network type.

Overall, AIS offers a strong network coverage throughout Thailand, including in rural areas. The company has invested in expanding its network infrastructure to provide reliable customer connectivity.

IV. Top AIS eSIM for Tourists

AIS offers attractive tourist eSIM plans
AIS offers attractive tourist eSIM plans

AIS offers many attractive eSIM plans suitable for tourists. You can consider your data usage to choose the right data plan for your trips.  

Unlimited data (5G/4G) for 30 days:

  • Price: 1650 THB (50.19 USD)
  • Unlimited data (5G/4G) & AIS SUPER WiFi for 30 days
  • Get Free! Extra Internet 2 GB for 8 days by dialing *777*7313#
  • The special offer is only available via online channel.
  • Credit: 50 Baht
  • Validity: 30 days

High-Speed Internet (5G/4G) / 25GB / for 8 days:

  • Price: 350 THB (10.65 USD)
  • Data: 25 GB High Speed Internet & AIS SUPER WiFi
  • Network: 5G/4G/3G
  • Get Free! Extra Internet 2 GB for 8 days by dialing *777*7313#
  • The special offer is only available via online channel.
  • Credit: 100 Baht
  • Validity: 8 days

High-Speed Internet (5G/4G) / 35GB / for 15 days:

  • Price: 550 THB (16.73 USD)
  • Data: 35 GB High-Speed Internet (5G/4G) & AIS SUPER WiFi for 15 days
  • Get Free! Extra Internet 2 GB for 8 days by dialing *777*7313#
  • The special offer is only available via online channel.
  • Validity: 15 days

High-Speed Internet (5G/4G) / 50GB / for 30 days:

  • Price: 850 THB (25.86 USD)
  • Data: 50 GB High-Speed Internet (5G/4G) & AIS SUPER WiFi for 30 days
  • Get Free! Extra Internet 2 GB for 8 days by dialing *777*7313#
  • The special offer is only available via online channel.
  • Credit: 50 Baht
  • Validity: 30 days

High-Speed Internet (4G/3G) / 300GB / for 30 days:

  • 1250 THB (38.02 USD)
  • Data: 300 GB High-Speed Internet & AIS SUPER WiFi
  • Get Free! Extra Internet 2 GB for 8 days by dialing *777*7313#.
  • The special offer is only available via online channels.
  • Credit: 60 THB
  • Validity: 30 days

Comparison table of AIS eSIM for tourists: 

eSIM planPriceValidityAPNCredit
Unlimited 30 days1650 THB (50.19 USD)30 daysinternet50 baht
25GB 8 days350 THB (10.65 USD)8 daysinternet100 baht
35GB 15 days550 THB (16.73 USD)15 daysinternet0
50GB 30 days850 THB (25.86 USD)30 daysinternet50 baht
300GB 30 days1250 THB (38.02 USD)30 daysinternet60 baht
AIS eSIM plans

Instead of buying eSIM from AIS official store network, you can purchase an eSIM plan from Thailand eSIM provider like thailandesim.com. Thailand eSIM provider will offer more data, validity options, and bonuses for tourists.

You can refer to 2 AIS Thailand eSIM plans from thailandesim.com. These plans include free data and calls in Thailand:

V. Top AIS SIM Cards for Tourists

AIS offers attractive tourist SIM plans
AIS offers attractive tourist SIM plans

AIS offers some SIM card plans for tourists with free data, calls, and SMS with limited days suitable for any traveler’s trip. Here are some SIM plans that you can refer to for your trips:

30 Days Plan (Best Saver) (1250 Baht):

  • 30-days 300 GB High-Speed Internet & AIS SUPER WiFi
  • Free Unlimited Social Apps
  • Unlimited Calls among AIS Network
  • Free Call to AIS CALL CENTER 1175 press 2
  • Free 15 Baht Credit 
  • International Call starting at 1 baht/min
  • Where to buy: Online channel

15 Days Plan (599 Baht):

  • 15-days 30 GB High-Speed Internet & AIS SUPER WiFi
  • Free Unlimited Social Apps
  • Unlimited Calls among AIS Network
  • Free Call to AIS CALL CENTER 1175 press 2
  • Free 15 Baht Credit 
  • International Call starting at 1 baht/min
  • Where to buy: AIS shop nationwide, Mobile retailer shops nationwide, and Online channel. 

8 Days Plan (Best Seller) ( 299 Baht):

  • 8-days 15 GB High-Speed Internet & AIS SUPER WiFi
  • Free Unlimited Social Apps
  • Unlimited Calls among AIS Network
  • Free Call to AIS CALL CENTER 1175 press 2
  • Free 15 Baht Credit 
  • International Call starting at 1 baht/min
  • Where to buy: Airport (Suvarnabhumi International Airport International Arrivals Hall between gates 6 and 7, Donmuang International Airport International Arrivals Hall 1, 1st Floor, Exit no. 2, Phuket International Airport International Hall, 1st Floor, Samui International Airport Arrival Hall, 1st Floor), AIS shop nationwide, Mobile retailer shops nationwide, FamilyMart nationwide, and Online channel.

Pay-As-You-Go (49 Baht): 

  • Pay-As-You-Go Free AIS Super WiFi for 8 days
  • Free Unlimited Social Apps
  • Unlimited Calls among AIS Network
  • Free Call to AIS CALL CENTER 1175 press 2
  • Free 15 Baht Credit 
  • International Call starting at 1 baht/min
  • Where to buy: AIS shop nationwide, Mobile retailer shops nationwide.

Tips:

To purchase and register a SIM card, you must provide proof of identity, like a passport. Then, an eSIM is the best option for travelers. You can install and activate eSIM right in your country and be ready to go.

VI. How Much Does AIS SIM Cards Cost?

You can buy a AIS SIM card at a reasonable price
You can buy a AIS SIM card at a reasonable price

The cost of an AIS (Advanced Info Service) eSIM and SIM card in Thailand can vary depending on your chosen package and the retailer you purchase it from. Here are some approximate costs for AIS SIM cards:

  • eSIM packages for tourists: The prices of eSIM are based on the data and validity and other benefits of the package. The prices are from 350 THB to 1650 THB (about $10 – $50). 
  • AIS SIM card with no packages: The cost of a basic AIS SIM card without any packages or promotions is typically around 49 to 99 Thai Baht (THB) or approximately 1.5 to 3 US dollars.
  • AIS SIM card with tourist packages: AIS offers various tourist packages that include data, voice, and SMS for a specific period, ranging from 3 to 30 days. The cost of these packages can range from 299 to 599 THB (approximately 9 to 19 US dollars), depending on the package you choose.
  • AIS SIM card with additional data packages: AIS offers additional data packages that can be added to your existing SIM card, ranging from 1 to 12 GB. The cost of these packages can range from 99 to 799 THB (approximately 3 to 26 US dollars), depending on the data you need.

Notes:

It’s important to note that prices may vary depending on the retailer and location where you purchase the AIS eSIM and SIM card.

Additionally, some retailers may offer promotions or discounts on AIS eSIM and SIM cards, so asking about any available deals is always a good idea.

VII. Calls and SMS Rate of AIS in Thailand

Call to AIS network 1.07 Baht/Time (Time not exceeding 60 minutes), the excess is charged at 1.07 Baht/minute. 3.21 Baht/message, 6.42 Baht/message, Internet 1.61 Baht/MB. A fraction of a minute is one minute for each call.

VIII. AIS International Roaming Fees

AIS roaming fees based on data and validity
AIS roaming fees based on data and validity

AIS offers international roaming services to several countries. You can search roaming fees for each country at the official AIS website: https://www.ais.th/roaming/en/roaming-rate.html

Some remarks about AIS roaming charges that you should know: 

  • The service charges, which do not include the 7% VAT, are subject to change depending on the roaming provider in each nation.
  • Calls to satellite numbers are not subject to service fees.
  • Getting SMS when traveling is cost-free.
  • The roaming operator’s network capacity determines how well the service performs.
  • The information may change at any time by the firm without prior notification. Please dial +662 0789000 to reach the AIS Call Center for further information.
  • Customers with data roaming packages can utilize 5G roaming in the roaming operator’s 5G coverage with a compatible smartphone.

IX. How to Top up Your AIS SIM

There are several ways to top up your AIS (Advanced Info Service) SIM card in Thailand. Here are some of the most common methods:

  • Via AIS website or the mobile app: You can use your AIS SIM card by logging into your AIS account on the company’s website or mobile app. Select the top-up option and enter the amount you wish to add to your account. You can pay using a credit or debit card or other online payment methods.
  • Via AIS prepaid cards: AIS prepaid cards are available at convenience stores, supermarkets, and other retailers across Thailand. Scratch off the silver coating on the card to reveal the PIN, then dial 123, followed by the PIN and # to top up your account.
    • After purchasing AIS prepaid card, dial *120*VoucherCode# or dial *120# and follow the instructions. For example, if your voucher code is 123456, you would dial *120*123456#.
    • You can also recharge online with (international) debit and credit cards.
  • Via AIS top-up machines: AIS top-up machines are available at many convenience stores, supermarkets, and other retailers across Thailand. Insert your AIS SIM card into the machine, select the top-up amount, and insert the cash payment.
  • Via bank ATM or online banking: If you have a bank account in Thailand, you can top up your AIS SIM card using your bank’s ATM or online banking service. Simply select the top-up option and enter your AIS phone number and the amount you wish to add to your account.

These are common methods to top up your AIS SIM card in Thailand. Keeping your SIM card topped up is important to ensure you can continue using AIS’s services.

X. How to Check AIS Balance – All AIS USSD Codes that You Need to Know

Here are the instructions on how to check AIS balance usage and other USSD codes when using AIS services:

How to USSD codes
Check your usage and balance service *121#📞 or dial *121📞
Checking bonus minutes and data usage *121#📞
Fee call bonus checking *121*2#📞
Remain package checking *121*3#📞 (The total remaining usage quota of your Internet/ SMS/ iSMS/MMS/ WiFi package(s) will be sent to you via SMS)
Internet balance checking *121📞, then Press ’4’ to check the Internet balance
Check/Change/Subscribe packages *777📞
Balance transfer service *140*1*[Destination AIS One-2-Call! Number in 10-digit]*[Transfer amount]#📞
A balance transfer request service “New” *140*12*[Destination AIS One-2-Call! /Postpaid Number in 10-digit]*[Request Amount]#📞
Validity transfer service *140*2*[Destination AIS One-2-Call! Number in 10-digit] *[Days of Validity to transfer]#📞
Call me back service *222*[Destination Number in 10-digit]#
Change preferred language service *118*2#📞 (“ENGLISH”)
On-top internet packages *501#📞 (The main menu will be displayed on the screen. Press ‘Reply’* and type desired menu number you wish to subscribe to)
Get your own phone number *545#📞
Get WiFi username and password *388#📞
Turn on international roaming *125 or *125*1#📞
Check number register *161#📞
Use a voucher PIN scratch card code Press: *121# - Check balance Press: *120*[voucher_code]#📞 Press *121# - Check balance

XI. Where to Buy AIS SIM Card?

Here are the guides for buying AIS eSIM and SIM cards for tourists:

1. Where to Buy AIS eSIM?

You can buy AIS eSIM on AIS online stores
You can buy AIS eSIM on AIS online stores

You can buy AIS eSIM online through the AIS Online Store or visit an AIS store in person. Here are the steps to buy an AIS eSIM online:

  • Visit the AIS Online Store at https://store.ais.co.th/en/ or go to https://www.ais.th/esim-traveller/
  • Select “eSIM plans” from the menu bar at the top of the page.
  • Choose your preferred eSIM plan and click on “Buy Now”.
  • Fill out the required information, including your name, phone number, and email address.
  • Choose your payment method and complete the transaction.
  • Once the transaction is complete, AIS will send you an email with instructions on how to activate your eSIM.

Alternatively, you can visit an AIS store to buy an eSIM. You can find the nearest AIS store by visiting the AIS website at https://www.ais.co.th/store/en/ and entering your location.

Tips:

Many eSIM providers offer AIS eSIM with more various options of data and validity. You can refer to ThailandeSIM, one of the best Thailand eSIM providers, which offers various eSIM plans under AIS network coverage.

2. Where to Buy AIS SIM Card?

AIS (Advanced Info Service) SIM cards for tourists can be purchased at various locations throughout Thailand, including airports, convenience stores, and mobile phone shops. Here are some of the most common places where you can buy an AIS SIM card as a tourist in Thailand:

  • At the airport: AIS SIM cards are available at many international airports throughout Thailand, including Suvarnabhumi Airport in Bangkok, Phuket International Airport, and Chiang Mai International Airport.
  • At convenience stores: AIS SIM cards can be purchased at 7-Eleven, Family Mart, and other convenience stores throughout Thailand. Look for the AIS logo or ask the store staff for assistance.
  • At mobile phone shops: Many mobile phone shops in Thailand sell AIS SIM cards. These shops can be found in shopping malls, street markets, and other commercial areas.
  • AIS SIM cards can be purchased through the company’s website or e-commerce platforms such as Lazada and Shopee.

Tips:

  • When purchasing an AIS SIM card, be sure to bring your passport, as it will be required for registration.
  • As a tourist, you may be eligible for special tourist packages that include data and calling minutes for a specific period. Be sure to ask the sales representative about any available promotions or packages.

XII. AIS Mobile Operator Pros and Cons

AIS is one of Thailand’s largest mobile network operators, offering various services to individual and corporate customers. Here are some pros and cons of using AIS as your mobile operator in Thailand:

1. Pros

  • Wide coverage: AIS has a strong network throughout Thailand, including in remote areas. This means you will likely have good signal strength and connectivity in most of the country.
  • The diverse range of packages: AIS offers a variety of packages to meet the needs of different customers, including prepaid and postpaid plans, tourist packages, and data packages.
  • Value for money: AIS packages are generally priced competitively and offer good value. Additionally, the company often runs promotions and discounts, saving you money.
  • Excellent customer service: AIS is known for its excellent customer service, offering support in multiple languages, including English. The company has a wide range of channels for customer service, including phone, email, and live chat.

2. Cons

  • Limited international roaming options: AIS international roaming options can be limited and expensive, particularly if you plan to travel to countries outside of Southeast Asia.
  • Limited device selection: AIS may offer a few latest and greatest devices on the market, particularly if you are looking for high-end smartphones or tablets.
  • Limited English language support in physical stores: While AIS offers customer service in English, some physical stores may need more English language support, particularly outside major tourist areas.
  • Fair usage policy: AIS has a fair usage policy that may affect your data speeds if you use too much data quickly.

Overall, AIS is a reliable and competitive mobile network operator in Thailand, with strong network coverage and a diverse range of packages. However, it’s important to consider the limitations, particularly regarding international roaming options and device selection.

XIII. AIS vs Other Thailand Mobile Operators

In the Mobile Network Experience report on Thailand made by OpenSignal, AIS dominated the award table with 11 clear wins and one shared victory out of the 15 available categories. The operator had exceptional success with 5G, winning all five categories for the 5G Experience and the two Coverage prizes that reflect the availability and reach of 5G networks.

The Video Experience and Upload Speed Experience honors go only to TrueMove H, while the Core Constant Quality award goes to DTAC. All three operators shared the Availability award; this was the only split victory this round.

Check out the full report here: https://www.opensignal.com/reports/2022/05/thailand/mobile-network-experience

AIS network comparison between other mobile operators
AIS network comparison between other mobile operators

XIV. AIS SIM Card Alternatives for Tourists

AIS eSIM is one of the best AIS SIM card alternatives
AIS eSIM is one of the best AIS SIM card alternatives

While AIS SIM cards are a popular choice for tourists visiting Thailand, several alternative options are available, including eSIMs. Here are some AIS SIM card alternatives for tourists:

  • AIS eSIM: An eSIM is an electronic SIM card embedded in your device and can be activated over the internet. eSIMs are available from various mobile network operators in Thailand, including AIS, dtac, and TrueMove H. They can be activated before arriving in Thailand or at the airport. eSIMs eliminate the need for a physical SIM card and can provide more flexibility and convenience.
  • dtac Happy Tourist SIM: The dtac Happy Tourist SIM is a popular alternative to the AIS SIM card for tourists visiting Thailand. It offers similar benefits, including data, voice, and SMS packages for a specific time, and can be purchased at airports, convenience stores, and mobile phone shops.
  • TrueMove H Tourist SIM: TrueMove H is another Thailand mobile network operator offering a tourist SIM card. The TrueMove H Tourist SIM provides data, voice, and SMS packages for a specific period and can be purchased at airports, convenience stores, and mobile phone shops.
  • Wi-Fi hotspots: Instead of purchasing a SIM card, tourists can also rely on Wi-Fi hotspots for internet access. Many cafes, restaurants, and public areas in Thailand offer free Wi-Fi, and paid Wi-Fi services are available.

Overall, while AIS SIM cards are a popular choice, several alternative options for tourists visiting Thailand, including eSIMs, dtac Happy Tourist SIM, TrueMove H Tourist SIM, and Wi-Fi hotspots, each option has its advantages and disadvantages, so be sure to choose the one that best suits your needs.

Tips:

To buy a SIM card in Thailand as a foreign tourist, you must provide a passport or proof of your ID. On the other hand, with eSIM, you can purchase online and instantly activate to use.

XV. Final Words

In conclusion, AIS (Advanced Info Service) is one of Thailand’s largest and most reliable mobile network operators, offering various services to individual and corporate customers. With its strong nationwide network coverage, competitive pricing, and various packages, AIS has become a popular choice for mobile phone users in Thailand. 

The company’s commitment to expanding its network infrastructure and providing excellent customer service has helped it maintain its position as a market leader. While there are some limitations, particularly regarding international roaming options and device selection, AIS remains a top choice for those looking for a reliable and competitive mobile network operator in Thailand.

XVI. FAQs

What is AIS mobile operator?

AIS (Advanced Info Service) is one of Thailand’s largest mobile network operators, offering a wide range of services to individual and corporate customers.

Does AIS offer international roaming?

Yes, AIS offers international roaming for its customers, although the options can sometimes be limited and expensive.

What types of packages does AIS offer?

AIS offers a variety of packages to meet the needs of different customers, including prepaid and postpaid plans, tourist packages, and data packages.

How do I top up my AIS SIM card?

You can top up your AIS SIM card by purchasing a top-up card from an AIS retailer, using the AIS online top-up service, or by dialing *121# from your phone.